Notes on clinical adoption, workflow, evidence and building healthcare products. Written from clinical practice rather than from the outside looking in.
Trainees already revise MRCP, GP AKT and finals on RevisionMD. ECG Ready slots into the same rhythm, so reading ECGs becomes part of how a trainee revises, not a separate course to find time for.
Our products are built to be useful at 03:00 with five minutes between bleeps, not at a desk with two textbooks open. That single constraint shapes most of what we ship.
Each question moves through scenario design, image vetting and distractor balancing before it ships, then a practising clinician signs it off.
Why technically sound products stall at the point of adoption, and what changes that.
What it actually means to design around a clinical pathway rather than around a feature list.
The gap between technical validation and the evidence a clinical buyer needs to say yes.
Healthcare pathways are already complicated. The bar for adding to them.
Intended use, human-in-the-loop design and clinical framing, from a clinician's side of the table.
What separates a defensible question bank from a large one.
We work with MedTech companies, spin-outs and healthcare organisations building for clinical settings.